Date :June 25, 2019
If you want your business to get verified by Google then for that you will have to create your Google My Business Listing account and will also have to establish as well as claim your Google Maps listing. Though the whole process is lengthy and time-consuming, it is well worth it. Here, in this blog, we are going to mention the procedure of building a Google business listing that you can monitor, edit, and optimize for enhancing the visibility of your business.
At present, Google My Business Listing profile is possibly the most effective free marketing tool that is available to the small business owners for promoting their businesses. The data which you store in your Google My Business account gets feed into Google Maps as well as Google Search, so if you aspire to draw more local traffic and perk up your online visibility, then it is essential to create your Google My Business profile. The process of setting up Google My Business Listing and then getting it verified by Google is little confusing, so we’re going to stroll you through all these steps:
Consumers usually consider using Google Maps when they need something urgently such as from restaurants, gas stations, and repair shops. Any venture can build and claim its own Google My Business listing on Google Maps which can either operate locally or virtually. If you too want to create your Google My Business Listing profile, then it is not going to cost you a nick, and you can do it for free. To begin your journey, you firstly need to have your Google business account.
Generate a Google account for your business at https://www.google.com/business/. For building your profile, you’ll require your following details:
Google will also provide you with several options from which you can choose a category that best fits your business. But, if you are not able to select an appropriate group for your business, then there is no need to despair as you can change this later on if you want. However, if you are finding it difficult to perform this task on your own, then you can take help of an experienced digital agency, Melbourne.
Now, explore for your business on Google Maps. You can follow either of the two below-mentioned ways:
If your business appears on Google Maps, then this means that your listing already exists and it just requires getting claiming and verifying. If you are in an identical situation, then you can skip down directly to the Claim Your Business segment.
If you are not able to find your business on Google Maps, then this means that Google is not yet aware of your existence. In such a situation, you need to add your business as a location. There is an option available on Google Maps and when you choose that you get access for your business location.
The option that you need to choose is available by the title of “Add a place” on the left side of the Maps Results Page, and it looks something like this:
Google will also invite you to register your physical location. Depending upon the locality of your business, you can create your listing, e.g. if your business is entirely virtual, then you can mention the site of your home where you work. Additionally, if you have a storefront or office for your business, then you can use that address for listing the location. When you are building your entry, a business listing creation dialog will pop up. You will have to fill in the information and click on the submit option to get an entry for your business. If you are finding it complicated to perform these steps on your own then consider taking the assistance of a digital agency, Melbourne.
When you register the location of your business, then Google will instantly add it to its listings. Although the addition takes place immediately, your listing will not show up on the map right away. Your entry firstly will have to make its way onto the Google search servers, which are going to take the time of up to 24 hours. However, you’ll get a mail from Google immediately informing you about your new listing which will be active. Google will also provide you with a link in the mail, and you can click on it to visit your business listing.
For completing this step, you will have to click on the link mentioned in the confirmation mail sent to you by Google. After clicking the link, your business listing will get pop up. Check all the information that you submitted in your listing (now available on the Google Maps place) to ensure the accuracy as well as the completeness of your profile.
If your business shows up to you when you perform a Google Maps search, then this means that your listing has got registered. However, if you want to gain control over your entry, then you need to claim it. Below we have mentioned a stepwise guide regarding how you can claim your business on Google:
Firstly you will have to click on the name of your business showing up on the Google Maps, or for going to your listing, you can also opt to click the link provided by the Google in the confirmation email. Your business listing will appear on the side panel of the map and will look something like this:
(You must keep in mind that Google keeps on changing the appearance as well as layout of their pages pretty regularly, so even if you are proceeding according to our guide you may have to view around a bit, but the main thing which you will have to search is the “Claim this business” phrase.)
When you click on the words “Claim this business”, then a series of pages will get open up. You will have to proceed through all these pages for identifying and claiming the business as your own. While going through all these steps, you’ll also get a chance to correct the information regarding the name, address, as well as the contact information of the listing. So, enter the URL of the website of your company, let Google know what kind of business it is, and verify your ownership.
If you have formed the listing, then authenticating your ownership will be very simple just like clicking “Claim this business”. When you log in to your Google account, then Google will recognize you as the creator and will immediately authorize you, thus giving you complete control over the business listing. After that, you can easily make edits, updates and any changes that you need to make.
If you took the help of some digital agency, Melbourne in building your business listing or if your details have added to Google’s database from a third-party tool such as a business directory then you will have to confirm to Google that you are the holder of the business. In the subsequent segment of this article, we have mentioned the ways of how you can get verified by Google.
Getting your business verified by Google is a very simple process. If the case is that you need to verify your possession over your business, then Google will mail you a PIN verification code, which you will have to enter online. Depending on the data that Google already has concerning your business profile, you can choose at least one method from the below mentioned ways for receiving your PIN and for validating that this is your business:
You can choose any one method, and once you get the PIN, you can validate your ownership and can manage your Google My Business Listing.
If you are more of a mobile person than that of a desktop user, then also you don’t need to worry because Google can still cover you. We have an app by the name of “Google My Business”, and it is available for Android as well as i-phone users via the Google store. This app will let you produce your new business listing, confirm your current listing, and control your Google My Business profile all from your smart-phones or tablets.
Generating, claiming, and managing your Google My Business Listing is a bit of process. If you’re having any trouble, then you can always set up a free one-on-one session with one of the specialists of our company Sky For Web. They’ll answer all your queries to help you move through all of the steps and will also offer recommendations for best practices.
So, if you want to make your business quickly found, stand out, and get chosen on Google, then contact the skilled professionals of our digital agency, Melbourne naming Sky For Web.